Why is the WHY in events so important?
Watch this video, where Events specialist Advisor Liliana Sanelli shares her extensive experience from 600+ events in Australia and overseas. In this video, Liliana provides you with insights into the importance of the WHY, and shares her 3 C’s as a tool to use – Clarity, Commercial and Charity. Liliana says that many people still see events as silos, and Liliana helps people see where the event fits into the bigger picture. More than an event planner, Liliana works with organisations to understand where the event fits into the picture, and how they would grow and leverage it over 5,10 years. |