What are the foundations for a good market research survey?

Watch this video and listen to specialist Research Advisor Brenda Mainland as she draws from her experience constructing thousands of surveys.

Brenda's golden rule is to start by being very clear on the outcomes that you 'need' to achieve, and then she provides some great tips such as not asking about 2 concepts in one question and much more!

Contact our team now to find the right specialist for your organisation.

Call 1300 BENEFOLK (1300 236336)

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