Rodney Ferro
Digital Marketing Consultant
Rodney brings an exceptional mix of strategic thinking and practical digital marketing expertise. His advice is always thoughtful and tailored to the bigger picture for the non-profit sector—working with him feels like having a trusted team member fully invested in the outcome. I've genuinely valued his support and insights across every project we've worked on together.
Susana, Manager Marketing & Communications,
Koorana.
Rodney leads a team of carefully curated experts who share a passion for amplifying their clients' impacts.
Over the past few decades, Rodney and his team have empowered many NFPs to bring control back within their organisation through insourcing their digital marketing. Rodney’s greatest joy comes from hearing his team share their wins and client updates, whether it be to exceed fundraising goals, sell out an event, get great results from their ad grants or something as simple as a great action shot paired with a beautifully written social media post. His team truly become invested in each organisation they work with and feel like they are an extension of the client's team.
Capabilities
Brand, marketing and communications
- community engagement
- digital strategy
- digital marketing strategy / implementation
- SEO strategy / advisory
- social media strategy / content / automation
- graphic design / infographics
- videography, impact and brand story telling
- video production services
- report writing and editing
- sales and marketing collateral design /
development - newsletters / EDMs / email marketing
- content development (web, blogs, case studies)
- copy writing / editing / proofing
- website design / development
Clients
Safe Steps
Cerebral Palsy Australia
Sustainable Funerals Group
ChildSafe Australia
Mayflower
Qualifications and recognition
Search Awards Judge
5 years running
(APAC Search Awards)
Rodney has provided support, guidance, and advice to ChildSafe Australia during a critical phase of our organisation's development. He brings not only strong technical expertise but also a deep understanding of purpose-led work. Rodney's expertise in the digital space has guided our strategy, the redevelopment of our website, and our SEO performance, taking ChildSafe to a new level of opportunity, operations, and impact on our clients' businesses around Australia. What sets him apart is his thoughtful, collaborative approach—always focused on impact, accessibility, and long-term sustainability. A trusted partner for any organisation working for the greater good.
Mal, National Relationships Manager
Childsafe Australia.
